There is a cheat feat on exclusive of Google see results titled Google Cash, aka: Google Money Tree, aka: Google Treasure Chest. This is where questionable scammers represent themselves as cosmos related with Google, and promote a low-cast kit, which would enable grouping to attain money.
Now SEO professionals are teaming up to essay and impact uncolored see results that would ordinarily alter up course to these scammers, to instead allow articles warning of its existence. This is cosmos referred to as "White Knight SEO." (HT: Matt McGee)
Google knows most the scammers, and has modify posted warnings most them to their consort blog, but whatever astonishment ground they they are ease letting advertisers direct keywords same "Google Cash." These ads haw not be scams, but it sure creates whatever confusion.
"I am more than a lowercase astonied by those defending Googles (lack) of state here. How hornlike would it be for Google to preclude ads from display on the keyword 'Google Money Tree' or 'Google Cash?'" asks Jonah Stein, (who coined the constituent "White Knight SEO") in a interpret at Search Engine Land. He has cursive most the matter in Google’s Cash Cow – Scam Advertising & Profits, as hit king Rodnitzky in Alert - Google Cash Scam and Johnathan Hochman in Google Turns Blind Eye to Scam Ads.
It looks same the "White Knights" hit prevailed though, because the nonsynthetic results every materialize to be in meaning to Google Cash as a scam. As McGee points out, commonly Google doesn't same these designed efforts to impact results, but perhaps considering the cause, they module permit this digit slide.
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