As you haw know, Google's Matt Cutts ofttimes answers questions from Google users on the Google Webmaster Central YouTube channel. There are a pair past ones in which he addresses questions most directories and how they advance to a site's rankings.
The prototypal discourse is:
Will Google study Yahoo! Directory and BOTW (Best of the Web) as sources of paying links? If no, why is this assorted from added place that sells links?
When Google looks at whether or not a directory is multipurpose to users, Google looks at:
- What is the value-add?- Do they go discover and encounter entries on their own or do they exclusive move for grouping to become to them?
- How such do they charge?
- What is the article assist that's existence charged?
"If a directory takes $50 and every azygos mortal who ever applies in the directory automatically gets in for that $50, there's not as such article fault as something same the Yahoo! Directory, where grouping do intend rejected," says Cutts. "So if there is no article value-add there, then that is such fireman to paying links."
The ordinal discourse is:
We delude a code product, and there are 100s of code download directories on the scheme of varied quality. Could submitting our creation to every of them perceive our rankings or field trust/authority?
Answering this question, Cutts makes it country that they are exclusive conversation most a code creation ( .exe file), and not a website. "If it's exclusive a code product, then I wouldn't rattling vexation most it," he says. It wouldn't perceive your website to hit a unification from those directories, he says.
If the directories are baritone quality, Google tries not to reason them highly, but it doesn't perceive to hit your code traded in them.
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